Digital Media Initiatives

Digital Media Initiatives is a leading e-publishing and e-learning technology company based at Bengaluru, India.

Mission Statement

eBooks and Education For All.

Vision Statement

We aspire to be a partner of choice of authors, self-publishers and publishers  in providing total solutions to the e-publishing and education domains.

Quality Policy

Digital Media Initiatives practices Continual Improvement to achieve Customer Delight by providing Customer-Centric, Cost-Effective, Timely and Qualitative E-Publishing and Educational Software Solutions.


  • 2005, Leading e-publishing technology company founded
  • 2008, Launched at BookExpo America, LA
  • 2008, Launched ePubNow! at AEP Summit, Washington DC
  • 2009, Worked with Random House, Inc. NY on XML workflow
  • 2010, Digital Media Reserve
  • 2011, Antrik dot com – Retail System
  • 2012, Antrik ExPress – Self-Publishing Service
  • 2013, OnixMaster – An advanced Title Data Management and Integrated Publisher Website Service commissioned for

Key Apps

  • Antrik ExPress – Self-publishing Service for Authors and Publishers
  • ePubNow! – Automated workflow for industry-standard production of eBooks in any language
  • Digital Media Reserve – DRM enabled repository of eBooks
  • Antrik – eBooks Retail System
  • OnixMaster – Title Metadatata Management System

Antrik ExPress

  • Workflow to supports Authors and Publishers
  • ePublishing Program for self-publishers
  • Over 500 authors registered
  • Impeccable reputation worldwide
  • Multiple languages support
  • Print On Demand support


  • Automated XML workflow
  • Automated eBooks production and validation system
  • Multilingual capability
  • Trusted and proven: Over million pages produced for large publishing houses since 2008
  • Seamlessly integrated with Publisher’s workflow
  • Real-time single-source multiple-format publishing

Digital Media Reserve

  • Central repository of fastest growing inventory of eBooks in multiple languages
  • DRM Protection for eBooks
  • Metadata Management
  • eBooks Rights Management
  • eBooks Distribution Management
  • Sales Reports & Analytics for Publishers

Antrik eBookstore

  • Customizable Retail System
  • eCommerce – Any Payment Gateway can be integrated
  • Real-time fulfillment of eBooks purchase
  • Protected eBooks downloads on multiple platforms: Android, iOS, Windows, Mac, others.
  • Reading Apps available


  • Title metadata management system in conformance to ONIX for Books 3.0.1 release.
  • Makes titles more discoverable.
  • Productive and efficient management of title data.
  • Rich title data can be brought to the integrated publisher website.
  • Integrated feature-rich website is eCommerce-ready. Publishers get instantaneous access to best of the features in an online bookstore integrated with their own payment gateway.


Technology Architecture

  • PostgreSQL
  • PHP
  • XML
  • SOAP
  • Apache HTTP
  • Apache Tomcat
  • Android
  • iOS